About Our Team
The Daily Page is a woman-owned, small-batch paper goods studio, run by Dani and Darcy --- a mother + daughter team. We create products with simple, minimalist designs to help you organize your day while also prioritizing yourself.
Founded in 2010, we proudly partner with a Minnesota-based, women-owned printing press to produce our thoughtful collection of paper goods. Our team ships them to you using locally-sourced, recycled packing material from our Midwest-based studio.
We completed more than 19,050 sales through The Daily Page Etsy Shop—which was ranked among the top 1% of Etsy shops in the world (!) before opening an independent shop in 2021.
Our mission is to help people reclaim their time, increase their energy, focus their efforts, and have more impact on the world.
We get really fired up about sustainability and fighting injustice. We do everything we can to ensure our business aligns with our desire to build a better, more equitable world and we believe in completetransparency when it comes to our initiatives.
DANI BRUFLODT
Dani is a systems + efficiency expert helping overwhelmed millennials manage their time and energy with proven techniques to create a holistic, sustainable approach to productivity. Learn more about Dani's work over at Thyme is Honey.
Darcy Erickson
Darcy (AKA my mom!) retired after 39 years as a USPS postmaster. She oversees our inventory and shipping operation, and ensures we stay in the good graces of our local mailman. When she's not packaging orders, she stays busy as a mom to 5 and grandmother to 7.
Walter
If you ever hear snoring in the background of a video call, it's this guy. Walter is my 12-year old Jack Russell Terrier. He hates pigeons, loves taking long rides in the cargo bike, and is 100% aware of his ability to get away with anything.